Well, that’s the latest from its stable...
“Ours is
a company, which specialises from E to E – energy and electronics!” is what Pradeepkumar N. Dhoot, President, Videocon, phonetically exclaims to 4Ps B&M. But then, don’t we already know how their diversification into the oil, contract manufacturing and branded electronics is all a matter of realising that ‘big’ dream of being everywhere?! Dont we?
Sure enough, with revenues from oil business getting bigger and with Videocon planning an oil block acquisition by 2011 as Pradeepkumar reveals, “It can happen before also, if we happen get successful acquisitions. But on our own we can do it by 2011,” this conglomerate is all set to grow in size and variety by the day. However, isn’t diversification a threat considering that competition is hittting its walls hard even in its core area of consumer durables? Expressing her fears to 4Ps B&M, Shushmul Maheshwari, CEO, RNCOS asserted, “Although the group has been strong in this segment, it has been struggling with branding & marketing issues. Its share in consumer durable segments in India as compared to companies like Samsung or LG is getting smaller. – that’s dangerous to it!”
Danger surely, but none deny that its diversification strategy alone has made it a potent force; with the latest being its application for telecom licences in 22 circles... And surely, even Dhoot knows that risk and return go hand-in-hand! Right?
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
“Ours is
a company, which specialises from E to E – energy and electronics!” is what Pradeepkumar N. Dhoot, President, Videocon, phonetically exclaims to 4Ps B&M. But then, don’t we already know how their diversification into the oil, contract manufacturing and branded electronics is all a matter of realising that ‘big’ dream of being everywhere?! Dont we?Sure enough, with revenues from oil business getting bigger and with Videocon planning an oil block acquisition by 2011 as Pradeepkumar reveals, “It can happen before also, if we happen get successful acquisitions. But on our own we can do it by 2011,” this conglomerate is all set to grow in size and variety by the day. However, isn’t diversification a threat considering that competition is hittting its walls hard even in its core area of consumer durables? Expressing her fears to 4Ps B&M, Shushmul Maheshwari, CEO, RNCOS asserted, “Although the group has been strong in this segment, it has been struggling with branding & marketing issues. Its share in consumer durable segments in India as compared to companies like Samsung or LG is getting smaller. – that’s dangerous to it!”
Danger surely, but none deny that its diversification strategy alone has made it a potent force; with the latest being its application for telecom licences in 22 circles... And surely, even Dhoot knows that risk and return go hand-in-hand! Right?
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
2 comments:
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