Monday, March 17, 2008

Paying heed to global warming

According to the Climate Counts scorecard that rated a list of 56 companies on how much they contribute towards the cause of countering global warming and climate change – imaging and camera specialists Canon, sports goods-maker Nike and FMCG giant Unilever, topped a list that rated the climate-friendly companies. Six companies tied for the unenviable last spot (with a score of zero on a 100-point scale!) – Jones Apparel Group, CBS, Burger King Holdings, Darden Restaurants, Wendy’s International & Amazon.com. The rankings were based on 22 parameters, that were broken down into four broad categories: How well a company had reviewed its global warming impact; how much it had reduced that impact; how much it supported public policies that encourage this reduction; and whether the company made this information available. The survey ranked 56 companies selected for their popularity among mainstream consumers in North America and Britain, and for leading their respective sectors, from electronics to fast food. Overall, the electronics/ computer sector did well in their effort to address climate change: These included (besides Canon) IBM, Toshiba, Motorola and Hewlett-Packard. The food services sector fared the worst. Starbucks, with a score of 46, was ranked the highest in this category, followed by McDonald’s. Yum Brands (which owns the Kentucky Fried Chicken and Taco Bell brands) scored a dismal 1!

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