Consider the ‘must haves’
list of any SUV buyer, and it would surprise you to notice that the rational of a diesel engine, wheel locking and robust engineering do not really feature anywhere. So, wondering why on earth would someone buy a fuel guzzling mammoth when the same utilities can be experienced from lesser expensive alternatives? Suggests auto expert Hitesh Raj Bhagat, “Considering the fact that CRV is a soft-roader, consumers only want that false feeling of power while sitting higher than the others.” Goes on to say that SUV buyers still want a larger-than-life vehicle which exudes class; they are not finicky about the torque propulsion means, because they have no intentions to drive off road. Which is why, when Toyota launched the Prado in India, it preferred a petrol engine instead of a diesel one, and so did Suzuki with the XL7.
For Complete IIPM Article, Click on IIPM Article
list of any SUV buyer, and it would surprise you to notice that the rational of a diesel engine, wheel locking and robust engineering do not really feature anywhere. So, wondering why on earth would someone buy a fuel guzzling mammoth when the same utilities can be experienced from lesser expensive alternatives? Suggests auto expert Hitesh Raj Bhagat, “Considering the fact that CRV is a soft-roader, consumers only want that false feeling of power while sitting higher than the others.” Goes on to say that SUV buyers still want a larger-than-life vehicle which exudes class; they are not finicky about the torque propulsion means, because they have no intentions to drive off road. Which is why, when Toyota launched the Prado in India, it preferred a petrol engine instead of a diesel one, and so did Suzuki with the XL7.For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Malaya Chaudhuri – Arindam Chaudhuri Initiative
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