For avid gaming enthusiasts, Christmas arrived well
in advance with the launch of Nintendo Wii on November 17. Though, Microsoft ’s Xbox 360 & Sony Entertainment’s Playstation- 3 are already in the market, the launch of Wii is surely going to alter the dynamics of competition in the console gaming industry. While the competition enjoys a considerable lead over Wii, Nintendo is banking upon its base of loyal customers who swear by the motion sensibility of the console. With its motion sensitive controller representing a TV remote, Nintendo is better placed to be the most user friendly gaming console in the market.
For Complete IIPM-Article, Click on IIPM-Editorial Link
Source:- IIPM-Business and Economy, Editor:- Prof. Arindam Chaudhuri - 2006
in advance with the launch of Nintendo Wii on November 17. Though, Microsoft ’s Xbox 360 & Sony Entertainment’s Playstation- 3 are already in the market, the launch of Wii is surely going to alter the dynamics of competition in the console gaming industry. While the competition enjoys a considerable lead over Wii, Nintendo is banking upon its base of loyal customers who swear by the motion sensibility of the console. With its motion sensitive controller representing a TV remote, Nintendo is better placed to be the most user friendly gaming console in the market.For Complete IIPM-Article, Click on IIPM-Editorial Link
Source:- IIPM-Business and Economy, Editor:- Prof. Arindam Chaudhuri - 2006
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